Pop-Up Flakey - buoyant steamed bait designed to imitate breadflake but to be much more resilient. Can be used legering or on a zig rig, and also as a surface fishing bait

A true HBC original! Original Flakey was designed for the sole purpose of giving Darren confidence in knowing that his bread flake bait would not be nibbled away by minnows whilst trying to catch chub.

Available exclusively from The Hook Bait Company, Flakey cleverly combines the looks and appeal of breadflake with the resilience and robustness of a boilie. At last you can trot a piece of flake or fish it on the bottom without fear of the bait being nibbled away by nuisance fish! You can fish-on knowing that your bait will be there even if you miss a tentative bite, no more reeling in to attach a fresh piece of flake!

Made from our Milk Pro HNV boilie mix, each piece is individually crafted by hand to give it the flake look. The baits are then steamed so that the flavour is locked in and the Flakey is very durable. You can change the size of the Flakey by nipping off pieces with your finger nails which also lets out more of the flavour.

Available in either standard Cheese & Garlic or any of our flavour range, these individually crafted pieces of flake are steamed to lock in the flavour, for optimum attraction. Supplied in a handy re-sealable pot, The baits are shelf life too!

The bait is pliable enough to mount directly on the hook but each piece is pre-drilled for mounting on a hair. As the baits are steamed rather than boiled, the flavour and attractor levels are much higher making them ideal for attracting chub for example when trotting. You can nip off pieces to change the shape of the flake and let out a bit more flavour. Tremendous for tempting the chub in the harshest of conditions in conjunction with our ‘The Big Cheese’ Gloop.

As with our Original Flakey, we also offer a pop-up version as well. As with all our baits, the pop-up flakey is available in all of our flavours in a mix of colours to suit all possible light conditions. The pop-up flakey can be used in a multitude of angling conditions, be it popped up a few inches from the bottom or fished as a unique bait for zig-rigging or surface floater fishing. The fish will certainly not be used to seeing bread flake in the middle of the lake, and this could well be the edge you have been looking for.

Remember, only The Hook Bait Company Flakey is THE ORIGINAL Flakey! Accept no imitations.

Pop-Up Flakey


Pop-Up Flakey (Breadflake)
Flavours



Gloop from the Hook Bait Company - thick flavoured hookbait dip

A really thick bait dip that sticks to the hookbait far longer then a standard glug and slowly releases its flavours and appetitite stimulators to attract fish to your hook bait. Great for smearing on pva bags and modern rig materials to absorb the flavour.

To further enhance your chances of attracting fish, we recommend you crumb a few boilies or add small feed pellets to coat the Glooped hookbait for even more effective pulling power.

Gloop comes in all our flavours as well as ‘The Big Cheese‘ and can also be purchased raw for you to add your own flavour and colour combinations.

Gloop


Gloop
Flavours



Gloop - thick, sticky, attractive hook bait dip for specimen fishing - enhance your bait for carp, barbel, chub, tench, bream and other big fish

Original Flakey - steamed bait designed to imitate breadflake but to be much more resilient

A true HBC original! Original Flakey was designed for the sole purpose of giving Darren confidence in knowing that his bread flake bait would not be nibbled away by minnows whilst trying to catch chub.

Available exclusively from The Hook Bait Company, Flakey cleverly combines the looks and appeal of breadflake with the resilience and robustness of a boilie. At last you can trot a piece of flake or fish it on the bottom without fear of the bait being nibbled away by nuisance fish! You can fish-on knowing that your bait will be there even if you miss a tentative bite, no more reeling in to attach a fresh piece of flake!

Made from our Milk Pro HNV boilie mix, each piece is individually crafted by hand to give it the flake look. The baits are then steamed so that the flavour is locked in and the Flakey is very durable. You can change the size of the Flakey by nipping off pieces with your finger nails which also lets out more of the flavour.

Available in either standard Cheese & Garlic or any of our flavour range, these individually crafted pieces of flake are steamed to lock in the flavour, for optimum attraction. Supplied in a handy re-sealable pot, The baits are shelf life too!

The Big Cheese Gloop - the perfect bait boosting accompanyment to FlakeyThe bait is pliable enough to mount directly on the hook but each piece is pre-drilled for mounting on a hair. As the baits are steamed rather than boiled, the flavour and attractor levels are much higher making them ideal for attracting chub – for example, when trotting. You can nip off pieces to change the shape of the flake and let out a bit more flavour. Tremendous for tempting the chub in the harshest of conditions in conjunction with our ‘The Big Cheese’ Gloop.

Flakey is also available in a pop-up version, Pop-Up Flakey.

Remember, only The Hook Bait Company Flakey is THE ORIGINAL Flakey! Accept no imitations.

Original Flakey


Flakey (Breadflake)
Flavours


Krill Meal

The best krill meal sourced from Norway. Exceptional in any fishmeal bait and particulary good when used in stick mixes and for pouring neat over pellets, maggots and ground baits. Very pungent aroma gives your bait that extra punch. Excellent for coating hookbaits that have been dipped in one of our ‘gloops’.


Krill Meal



Meat-E-Mix

Meat groundbait designed for using in pva bags or for swimfeeder work. Has a smell similar to oxo cubes and also has ground pellet incorporated to help with flavour distribution. Meat-E-Mix makes a perfect method mix, can be used drier or infused with oil as a stick or bag mix, or can be used in a standard cage or open-end swimfeeder. It’s suitable for use in both still and flowing water.


Meat-E-Mix Groundbait/Stick Mix


Stimanol Liquid, pellets and groundbait from the Hook Bait Company - specialist fishing baits for specimen fish like carp, barbel and chub fishing

Stimanol Liquid

Stimanol is a pure fish extract which is high in amino acids and stimulatory proteins which we have combined together with a natural sweetener to give a really good rounded profile that is easily digestible. We highly recommend this as an additive in any fish meal mix with a suggested inclusion rate of between 20 – 30 ml. per 6 eggs, and it is even better when used as a glug for hook baits which draw in the goodness and removes the water content from your boilie making them harder and impervious to smaller fish. This product is 100% water soluble and is pva friendly.


Stimanol Liquid



Stimanol Pellets

These medium breakdown pellets slowly release flavours and attractants over time leaving an enticing scented area for fish to start feeding. Our pellets are perfect for situations where you need plenty of food signals but without over-feeding. Ideal for spod and spomb, method and pva bag work and are supplied in handy 5 litre resealable buckets, just the job for storing your made up pva pellet bags.


Stimanol Pellets



Boilie dipped in Stimanol Worm bait dip

Stimanol Worm

Thick, dark pungent liquid made from liquidised fish and worm. Superb s a dip for your hook bait or for smearing into pva bags and braid hook links.


Stimanol Worm



Worm Juice

As the name suggests we have extracted the juices from worms and also added the pressings to this brilliant liquid attractor. The uses for this are endless and can be poured neat over any bait. The amino profile of this liquid is superb and the smell is really pungent.


Worm Juice



Bloodworm Haze - liquid attractant fishing bait containing real bloodworm extracts, pressings and liquid betaine

Bloodworm Haze

Bloodworm (Glycera) juice, pressings and liquid betaine makes this a very good all-round bait activator. The liquid is thin so it easily disperses in water sending chemical signals to trick fish to the prescence of a bloodworm bed


Bloodworm Haze



Salmon Oil

Salmon Oil is rich in taste with a good fat content that fish find very appealing. Sourced from Norway, our salmon oil is highly nutritious and simply brilliant as an attractor when included in any fish mix or for coating your hook bait prior to casting out


Salmon Oil



Hydrolysed Salmon Extract


Hydrolysed Salmon Extract



Worm Krill boilies, chops, pop-ups, pellets, paste, groundbait, Gloop and liquid additives from the Hook Bait Company - superb specialist baits for barbel, chub, carp and specimen fish

Well what can you say about the humble worm as fishing bait that has not been said before… not much, we can tell you! Worms are simply brilliant as bait for a multitude of fish species and we thought we would incorporate the very essence of the worm into our new ‘Naturals’ range.

Worm Krill is an exciting new bait concept that has been put through its paces with some very encouraging results.

The base is a combination of meat and marine meals that have been blended with krill, another fantastic fish attractor. The dry ingredients are blended together using a mixture of egg and real worm extract and the worm carcasses help give the finished boilies structure and also help to disperse the real worm aroma. We have incorporated yeast with the worm extract so that the enzymes start to feed off each other making this a pre-digested food that is simply irresistible. The protein value of this food bait is absolutely tremendous and beneficial to the dietary requirements of the fish, add to that the natural aroma of the worm combined with the krill and yeast makes for a long term food source that will prove its worth in a sustained baiting campaign.

Worm Krill Products:

Boilies, Barrels & Chops
Base Mix (1kg base mix makes 1.4kg of boilies)
Hook Bait Extras (Pop-ups, Hard Hookers & Flakeys)
Groundbait /Stick Mix, Pellets & Paste
Liquids - A-tract (Pellet & Groundbait additive), Bait Soak (Bait glug), Gloop (Extra thick and sticky long lasting bait glug) Oil (Heavy density additive or soak for all baits)

River Secret boilies, chops, pop-ups, pellets, paste, groundbait, Gloop and liquid additives from the Hook Bait Company - superb specialist baits for chub, barbel, carp and specimen fish

The bait that started it all off for the company back in 2001! Specifically designed for attracting the nomadic chub in the ‘upper’ reaches of the river Severn in Mid Wales.

This hugely successful bait has caught countless big chub to over seven pounds with its unique mix of fish and meat products and natural ingredients that constantly leach out scent trails that signal the presence of food. Every ingredient used is completely natural and quite delicate so boiling times are kept to a minimum and are part air-dried to harden off the finished boilie.

This bait is the original and still one of the best.

River Secret Products:

Boilies, Barrels & Chops
River Secret Base Mix (1kg base mix makes 1.4kg of boilies)
River Secret Hook Bait Extras (Pop-ups, Hard Hookers & Flakeys)
River Secret Groundbait /Stick Mix, Pellets & Paste
River Secret Liquids - A-tract (Pellet & Groundbait additive), Bait Soak (Bait glug), Gloop (Extra thick and sticky long lasting bait glug) Oil (Heavy density additive or soak for all baits)

Rage boilies, chops, pop-ups, pellets, paste, groundbait, Gloop and liquid additives from the Hook Bait Company - superb specialist baits for carp, tench, chub, barbel and specimen fish

If you are looking for a nut based boilie then this mix is the one for you. We have incorporated copious amounts of powdered and crushed tiger nut and peanut and blended them with protein enriched fish meals and milk products and thrown in a bit of biscuit and betaine for good measure.

The flavour is a combination of malt & maple with natural sweeteners to promote the nutty smell and flavour of this bait.

Rage Products:

Boilies, Barrels & Chops
Base Mix (1kg base mix makes 1.4kg of boilies)
Hook Bait Extras (Pop-ups, Hard Hookers & Flakeys)
Groundbait /Stick Mix, Pellets & Paste
Liquids - A-tract (Pellet & Groundbait additive), Bait Soak (Bait glug), Gloop (Extra thick and sticky long lasting bait glug) Oil (Heavy density additive or soak for all baits)

Our highly digestible milk protein bait designed for catching barbel all year round but with particular importance in Autumn/Winter when more protein is required to maintain a healthy metabolism.

Top dairy products such as lamlac, casein, skimmed milk powder and lactalbumin are blended with the superb salmon meal and amino enriched blood plasma. Flavour wise we have stayed on the dairy theme but added a few special palatants to really give the bait a punch.

Without giving too much away the end result smells like a chocolate caramel sundae that simply divine. Initially designed for use on the Trent, this bait has proved itself to be a big hit where flavour trails are needed to entice barbel from a distance.

Barbel Proactive Products:

Boilies, Barrels & Chops
Base Mix (1kg base mix makes 1.4kg of boilies)
Hook Bait Extras (Pop-ups, Hard Hookers & Flakeys)
Groundbait /Stick Mix, Pellets & Paste
iquids - A-tract (Pellet & Groundbait additive), Bait Soak (Bait glug), Gloop (Extra thick and sticky long lasting bait glug) Oil (Heavy density additive or soak for all baits)

Catfish Pro boilies, chops, pop-ups, pellets, paste, groundbait, Gloop and liquid additives from the Hook Bait Company - superb specialist baits for specimen wels catfishNow for all you predator anglers out there who like to do battle with big cats, we introduce Catfish Pro – our best catfish bait.

BIG in size and BIG in flavour, these baits are the result of over a year trialing at home as well as overseas with some very impressive results. Big fish man Chris Quinn took these with him to Thailand and caught some absolutely monstrous catfish and carp, some of which have never been caught on boilies.

Available in two flavours: Crab & Anchovy and Salmon & Squid.

A large catfish caught in Thailand using Catfish Pro baits from the Hook Bait Company Specimen red tailed catfish caught on Catfish Pro in Thailand Chris Quinn with a huge siamese carp caught on Catfish Pro from the Hook Bait Company

Catfish Pro Products:

Boilies, Barrels & Chops
Base Mix (1kg base mix makes 1.4kg of boilies)
Hook Bait Extras (Pop-ups & Hard Hookers)
Hook Bait Extras (Flakeys)
Groundbait /Stick Mix, Pellets & Paste
Liquids - A-tract (Pellet & Groundbait additive), Bait Soak (Bait glug), Gloop (Extra thick and sticky long lasting bait glug) Oil (Heavy density additive or soak for all baits)

View our other Catfish baits